Week 1: Why It’s Important for Instructional Coaches to Situate Themselves in the School System with Intentionality, ep. 196

We’re talking about the first 20 days of coaching this month on Instructional Coaching with Ms. B!
Today, I’m discussing why it’s important for instructional coaches to situate themselves in the school system with intentionality. I share three essential things to do during the first week of school to build a solid foundation for your coaching work!
The First 20 Days of School
A lot is going on at the start of the year! It’s very easy for the first few weeks of school to pass without getting into classrooms or talking to teachers!
Sometimes, we even try to convince ourselves that teachers don’t want us around at the beginning of the year. I push back on that! Coaches need to be visible and establish themselves as part of the community from the start. Our presence matters to the school!
I recommend coaches focus on a few things during the first 20 days of school. A great place to start is setting goals for your work and creating a coaching space you love! In addition, it is essential to situate yourself in the school.
Why It’s Important for Instructional Coaches to Situate Themselves in the School System with Intentionality
As a coach, you have a unique role. You’re not a teacher or an administrator. That means you must be very intentional about establishing your place in the school and explaining what you do!
Here are three things to focus on during the first week of school to build a strong coaching culture on campus.
- Have a clarity conversation with your principal
Deciding what matters to you as a coach is essential! Without it, you’ll be untethered and bounce from task to task! Having a clarity conversation allows you to get clear on your principal’s vision and your role on campus. - Create a coaching menu
A coaching menu includes the various kinds of support you offer teachers. It’s a visual document that’s easy to share. Your coaching menu is an excellent tool for introducing yourself to teachers. It also makes offering support less overwhelming because both you and the teacher already know what’s available. - Positive interactions with teachers
We know teachers are busy, and we don’t want to be one more thing, especially at the beginning of the year! However, during the first week, we want to meet teachers, and we want to meet them with a really positive interaction! Establishing yourself as the go-to person for support is a wonderful way to start the year and will help set the tone for a positive coaching culture. Try something like coffee or cupcakes with the coach to get to know your teachers better.
In this episode, we discuss why it’s important for instructional coaches to situate themselves in the school system with intentionality. We explore three things instructional coaches can do to build a strong coaching foundation during the first week of school. I teach these three in-depth, plus more, in my Instructional Coaching Start-Up course. When you join the course, you get all the step-by-step instructions, plus every document and form you need for your first 20 days of coaching! It will help you set the stage for your coaching work during those crucial first few weeks of school. Join the waitlist here!
Topics and Questions Discussed in Episode 196 – Week 1: Why It’s Important for Instructional Coaches to Situate Themselves in the School System with Intentionality
- Situating yourself in the school system with intentionality
- What to focus on during the first week of coaching
- Defining your role – Identifying what is important and how you’re going to show up as a coach
- Having a clarity conversation with your principal
- Building a coaching menu to identify and prioritize supports for teachers
- Meeting teachers with a positive interaction
Listen to this episode now to learn what to do during the first week of coaching!
Ready to listen?

Join the Waitlist for the Instructional Coaching Start-Up Course
Instructional Coaching Start-Up is is opening soon! The course walks you through the first 20 days of coaching and helps you prepare for the year with a really strong foundation. It includes 20 videos that tell you exactly what to do each day. You can also join the live Facebook group, where we walk through the course one day at a time. Check out the Instructional Coaching Start-Up Course here and join the waitlist for a coupon.
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Learn more
- Episode 117 – Using a Coaching Menu with Raymi Royo
- Episode 195 – Instructional Coaching Start-Up: Success Stories from the First 20 Days of Coaching with David White
- Instructional Coaching Jump Start Course
- Join My Facebook Group: Instructional Coaching with Ms. B
Helpful Resources
- Instructional Coaching 20-Day Start-Up Course Waitlist
- Instructional Coach Binder Megapack – Editable Forms, Calendars, Planning Tools
- Buzzing with Ms. B TpT Store
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